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  • Philippines to lure more tourists

Philippines to lure more tourists

Editor January 25, 2013
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MANILA (Mindanao Examiner / Jan. 25, 2013) – Manila said it aims to attract more tourists to visit the country as it continues to promote popular sites across the Philippines.

Last year, over 4 million tourists arrived in the Philippines and Tourism Secretary Ramon Jimenez said he is confident that we “will cross the five-million milestone.”

Jimenez said they are targeting 10 million tourists by 2016.

“The thrust of our marketing in 2013 is market development, which entails expanding the potential market for new users and new uses. We will look into segments that we have not thoroughly explored. We will explore more creative executions geared towards sustaining the fun we have started. We hope to have stronger representation and be part of the future of tourism in Asia,” Jimenez said.

South Korea was the all-time highest source of visitors last year followed by the United States, Japan, China, Taiwan, Australia, Singapore, Canada, Hongkong, Malaysia, United Kingdom, and Germany. (Lyndon Plantilla)

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